Make Palisades Media Group your next Career Move!

Join our team of media professionals here at Palisades, and enjoy coming to work! You will find yourself right at home in our newly-remodeled and expanded workspace here in Santa Monica, CA. We offer a compatible employee group, a full range of employee health benefits, matching 401(k), and a generous time off policy.

Even if you do not see the position you are looking for posted, feel free to send your resume anyway. We will keep it on file and contact you when an appropriate position opens up.

Please reach out to:

Pam McCarthy
SVP, Director of People & Talent

pmccarthy@palisadesmedia.com

DIGITAL MEDIA PLANNER - MERCURY INSURANCE

The Digital Media Planner is responsible for the development and day-to-day management of the media plan, including buy recommendations, execution details, and maintaining budgets. This position will work on our Mercury Insurance client.

Responsibilities

  • Idea Development: Compile RFPs and work with publishers to develop media executions
  • Plan Development: Negotiate with publishers, compile plan specifics, assign budget by publisher, accurately finalize all client-facing documents
  • Create media plans that are best positioned to meet the media objectives and strategies of the client’s business
  • Develop campaign performance insights that inform ongoing optimization recommendations
  • Maintain strong, professional relationships with the publisher community
  • Proactively monitor category landscape and identify trends/partners for upcoming campaigns
  • Manage positions on lower level (Assistant Media Planner) while effectively ‘managing up’ to ensure communication and effective performance

ASSOCIATE MEDIA DIRECTOR, STRATEGY (CPG/RETAIL)

The Strategy AMD position is responsible for strategic and tactical development of media planning and buying with the integration of all the agency’s services. The ideal candidate will bring strong capabilities focusing on retail/CPG, including Hispanic market experience. We are seeking an individual with strong integrated media strategy experience who can plan agnostically across both digital and traditional channels.

This unique role will involve collaboration with the creative agency’s strategic process on anchor client account along with supporting new business initiatives. As such, the individual will be primarily based out of the creative agency’s Huntington Beach office (60-80%), along with regular presence at the Santa Monica office of Palisades Media Group (20-40%).

Responsibilities

  • Operate as a senior client contact, leading strategic thinking across campaigns.
  • Provide stimulus for innovative solutions to business and media issues.
  • Act as client advocate internally and the agency’s advocate to clients.
  • Liaise with key creative agency partners
  • Set realistic client expectations and make every effort to exceed them, providing quality work in a timely manner.
  • Supervise junior strategy team members and ensure their growth and development across all facets of the planning process.
  • Participate in day-to-day work as a hands-on manager.
  • Promote an open working environment where opinions, views and ideas can be shared.
  • Actively participate in new business planning and related presentations.

ASSISTANT DIGITAL MEDIA PLANNER

This is an entry level position into the field of digital advertising, and may work on one or more accounts in a variety of categories, such as entertainment, technology, fitness, fashion, insurance, and non-profit.

Responsibilities

  • Assisting Planner with the day-to-day management of the media plan, including buy recommendations, execution, details, budgets/accounting
  • Working with planner to compile RFPs and assisting with plan development.
  • Compile plan specifics under direction of Planner; run reach & frequency reports and preparing proposals.
  • Assisting in the development of analysis that leads to optimization recommendations
  • Maintaining an awareness of the digital landscape and a proactive approach to learning and studying trends and new developments.
  • Resolving billing discrepancies
  • Support and administrative duties as assigned.

SEM (SEARCH) ANALYST

This is an entry level position into the field of Search Engine Marketing (SEM). Assist in planning and executing Search Engine Marketing (SEM) campaigns for clients within the Insurance, Health, Wellness and Retail industries. Develop and evolve standards to enhance how PMG leverages and executes Paid Search across the customer journey. This role reports to the Supervisor of Search.

Responsibilities

  • Work with stakeholders to help strategize and execute SEM campaigns across the major Search engines (Google, Bing, Amazon)
  • Proactively make campaign optimizations on an on-going basis
  • Manage daily, monthly and quarterly budgets
  • Create keyword lists and conduct ongoing keyword mining for new opportunities
  • Responsible for writing ad copy following industry best practices
  • Execute A/B tests, collect and analyze data to come up with valuable insights to be presented to clients
  • Audit landing pages used for SEM campaigns
  • Perform campaign audits for new business
  • Other duties as needed

ASSISTANT STRATEGIST

The Assistant Strategist supports the strategy and account team across planning, buying and account management. This position also helps facilitate campaign execution and deliverables.

Responsibilities

  • Assisting planning groups in evaluation of media proposals
  • Assisting planning groups in development of media recommendations
  • Generating competitive research and analytical reports for clients
  • Trafficking assets to appropriate parties to implement campaigns
  • Providing QA for clients throughout the duration of individual campaigns
  • Reporting results of completed media plans
  • Managing billing and invoicing process and resolving discrepancies
  • Tracking advertising placements
  • Coordinating client deliverables across internal and agency partner teams