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ASSISTANT MEDIA BUYER

The Assistant Media Buyer is responsible for the day-to-day maintenance for the implementation, monitoring and stewardship of approved plans in the Audio & Local Video Group, and has the following responsibilities:

Responsibilities

Essential Functions

  • Assist negotiators/supervisors/ directors on all buying responsibilities by helping to manage and execute a campaign throughout the campaign lifecycle
  • Allocate, adjust and monitor schedules to ensure delivery to client goals, inclusive of inputting avails into Google Doc/ View, collecting spot times, in-flight posting, checking for sports conflicts, invoice reconciliation via SBMS, and checking TV Guide to confirm purchased programming
  • Assist buying team in gathering data to facilitate the buying process including RFPs, rate cards, boost rates, rep lists, rankers, rating requests thru Who’s Watching, inputting buys in View, etc
  • Learn and utilize research tools to gain insights into audiences and viewing behavior
  • Work with internal teams and external partners to ensure media deals are fulfilled via confirmations in 11 orders and advertising runs correctly via collecting pre/post logs.
  • Work exclusively in software including Strata (SBMS.Net, View, 11Orders), MS Office Suite ( Word, Excel, PowerPoint ), and G Suite ( Docs, Sheets, Slides, Forms ).

Other Duties and Responsibilities

  • Explore impactful media opportunities (integrations, sponsorships, etc.)
  • Filing
  • Interact with global media properties and forge industry relationships
  • Engage with planning team to translate a theoretical plan into a detailed TV buy execution
  • Track evolving trends and programming in audio and video media

Qualifications

Qualifications

  • Solid internship background or some working experience in advertising/marketing is preferred
  • Track record of success throughout college career and previous employment
  • Proficient at MS Office, Strata, and Google Suite
  • Strong mathematical ability
  • Self-motivated, cooperative and flexible
  • Able to work successfully with teams, handling multiple projects and meeting tight deadlines under pressure
  • Detail oriented and organizational skills a must
  • Develop working relationships internally across departments and externally with media partner counterparts

Communication Ability

  • Ability to read, comprehend and write simple instructions, short correspondence, and memos.
  • Ability to effectively present information in one-on-one and small group situations both internally and externally.

Reasoning Ability

  • Ability to apply common sense understanding to carry out detailed and sometimes involved written or oral instructions.
  • Ability to add, subtract, multiply and divide numbers. Ability to perform these operations using units of American money and weight measurement, volume and distance.
  • Ability to deal with problems involving a few concrete variables in standardized situations.

Computer Skills

  • Personal Computer proficiency; MS Office preferred including MS Outlook.
  • Must have strong proficiency in Excel and Google Suite.
  • This position will also regularly use media buying and media research specific software (i.e., Strata, Who’s Watching TV, Nielsen Ad Intel, SQAD).

Leadership Responsibilities

  • This position does not supervise the work of others.

Work Environment

  • Standard office environment. Required to work full-time during regular business hours on-site to provide support.

Education

Bachelor’s Degree or concentration in advertising, marketing, business admin and communications preferred

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