Roger Schaffner

Owner / CEO

Roger’s sense of hard work and fair play had clients trusting him with their business when Palisades MediaGroup (PMG) first opened in 1996, and to this very day... MORE

Laura Jean Bracken

President / COO

With a sharp strategic mind and a straightforward, down-to-earth approach to the business, Laura finds her inspiration from her all-time favorite movie, Apollo 13: “Failure is not an option.”... MORE

Russell Dean

Chief Financial Officer

With more than 25 years of experience in marketing and advertising, Russell is well into his second stint as Chief Financial Officer at Palisades MediaGroup, where he finds the entrepreneurial spirit alive and well... MORE

Hwa-Shih Lee

SVP, Digital Marketing

Armed with her MBA from New York University’s Stern School of Business, Hwa-Shih brings 16 years of digital marketing expertise to her role at Palisades MediaGroup, working with clients in multiple categories such as entertainment, travel, consumer products, QSR, and retail... MORE

Andrea Cardamone

EVP, Managing Director (New York)

A 15+-year media veteran, Andrea joined Palisades MediaGroup for a “return engagement” in 2016 to manage the agency’s new client, Netflix... MORE

Genevieve Wiersema

SVP, Group Director of Strategy (San Francisco)

Genevieve is part of a team representing Palisades MediaGroup in the San Francisco market, where she has more than 15 years of experience... MORE

Casey Brathwaite

SVP, Group Director of Strategy (San Francisco)

Casey completes the Palisades MediaGroup’s San Francisco team, managing In-Shape Health Clubs, and BevMo!... MORE

Rhona Sanchez

EVP, Director of Strategic & Visual Communications

Rhona joined Palisades MediaGroup in 2012. She has cultivated her strategic planning expertise working across a diverse portfolio of clients, primarily rooted in the fast-paced, highly demanding world of entertainment... MORE

Pam McCarthy

SVP, Director of People & Talent

Pam is a “people person,” which makes her title at Palisades MediaGroup especially relevant... MORE

Jeremy Viola

SVP, Group Director of Strategy

Jeremy is a strategic media executive with over 17 years of experience in the development and execution of integrated outcome-driven strategies based on data insights. He possesses extensive knowledge... MORE

Matt Lundstrom

VP, Digital Creative Director

Before joining Palisades, Matt freelanced, quickly gaining the reputation of a highly acclaimed cinematographer and editor. His knowledge and skills in this arena allowed him to shoot projects as diverse as music videos... MORE